In dependence

Jeremy aka Adactio has a great all-inclusive article about the recent web posts amongst independent online publishers (bloggers?) who are pondering the future of the medium. Namely Jason Kottke who said the blog is dead.

http://adactio.com/journal/6620/

For myself, looking at the year-over-year data for my own personal website brandonmoeller.com, even though I likely created more posts here than ever this year, my readership hasn’t significantly increased.

But surely, if this really mattered to me, I would have strived more often to write content that would appeal to a larger audience … For the most part, I’ve been busier with more important things. Read: Baby.

But I don’t care if the audience is in the silos … More and more I find myself not inclined to share my posts from this outlet in the social media circus that I consume more of than participate in. I enjoy the control over my content that the other sites will never allow; my key target audiences of relatives and my own selfish self are happy … Who cares?

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