Brandon Moeller

At the park

Kim took Marshall to the park earlier this month and took these photos.

I edited some of them with the Android app Pixlr.

Photos courtesy Kimberly Moeller

Celebrate the victories

You have to celebrate each victory, especially when they are so few and far between.

Like this third time I defeated Kim in Words With Friends.

Three out of 2,765 ain’t bad.

Google Analytics Fundamentals

Today, I completed a Digital Analytics Fundamentals course offered by the new Google Analytics Academy. (Of course, it has its own Google+ community, too.)

fundamentals-certificate800

I learned a lot about the basics of Google Analytics and what the always-improving platform can allow you to do to gauge the success of a web site and the efforts of a marketing and communication team.

The course consisted of six units which each consisted of a handful of subunits, each of which contained a YouTube video with instructor Justin Cutroni explaining how to set up Google Analytics, how to manage it to get relevant data for your organization’s needs and how to analyze it to improve performance.

I scored a 97% on the final course assessment.

Define the problem first

The always insightful Alex King shares a life lesson:

When asking for help, focus your efforts on defining the problem instead of suggesting a solution. The person you’re asking for help from may have solutions you’ve never considered.