Today, I designed an e-mail to be sent to top-producing Realtors in Galveston, announcing that RE/MAX of Texas is coming to their town for its 35th Annual Statewide Convention – and that they were invited, too.
The HTML e-mail contains writing by Mike Sumerlin, with a banner and a register button designed by Brian Miller and Mark Bohenick.
The following is a list of website projects that I’ve launched while working in the College of Liberal Arts and Social Sciences at the University of Houston. Most of the projects I developed independently, though those with an asterisk denote sites that were developed collaboratively with colleagues in the Office of Educational Technology.
As of June 2011, I have helped launch 31 website projects for the college.
# denotes websites that have since re-launched within the new UH CMS. Links will redirect to the new websites, though in most cases, many design elements and information architecture remain the same.
* denotes collaborative effort with colleagues in the CLASS Office of Educational Technology
Today, I launched a website I’ve been working on — off and on — for quite some time.
And, it’s one of my favorite sites that I’ve done at the University of Houston.
This is the homepage of the new Department of Psychology website.
The website for the Department of Psychology is the first site that I have developed from start to finish in the new content management system, used by the College of Liberal Arts and Social Sciences and purchased by the University’s marketing arm. It is a major redesign and reorganization for one of the most popular departments in the college that brings in a substantial amount of research dollars for a Tier One university.
Since its launch, data from Google Analytics appears to indicate the the Psychology homepage is the second most-visited page in the uh.edu/class directory, second only to the college homepage which I helped launch in November.
Here are some aspects of the design I am proud of.
These four images are "spiffs," an accronym for special interest feature photos. Clockwise from top left, the first photo is a submitted portrait of a student that I edited with Adobe Photoshop to remove the background and placed it on top of an image from the university marketing database. The second photo is a submitted portrait of a psychology faculty member that I also removed the background from, and added some text and a gradient to represent a study that was featured in the New York Times. Following the same technique, for the third image I removed the background of a submitted faculty portrait and added a design that represents research the professor published about algebra. The fourth and final image is one I took of a graduate student on the UH campus to represent an award she won. This is the index of the people section of the new Psychology website at UH. Before I could start desiging this page, I did my best to encourage each of the more than 40 fauclty members to get a new portrait photo taken, and I helped facilitate that process. The portraits were taken by a professional photographer, and we achieved a high participation rate in the high 80 percent range. What I like about the design I created is that it really demonstrates the professional nature of these professors. I tried to design the page so that if a person knows what professor they're looking for they can find that professor quickly with the photo or the name. For visitors who are casually browsing, they're quick to realize these professors are active in teaching and research. Most importantly, their contact information is readily available. Here are four samples of the psychology faculty bio pages. Each faculty member was asked to fill out a form to provide information for these pages, and I edited and stylized that information. Each of the more than 40 faculty members have their own page and own URL that they can use when presenting new research to publishers and the academic community.
Today, the new CLASS Office of Educational Technology website launched in the UH content management system. The website combines content from three previous websites, representing the three different teams within the Office of Educational Technology.
Previously, I redesigned the website for my team, CLASS Web Services, on Aug. 12, 2009. Back then, I created a page where we showcase the websites we’ve launched since our team became a part of the CLASS Office of Educational Technology.
This is the Launched Sites page of the CWS section of the new OET website, which I designed to showcase website projects the office has launched for the college.
When we started redesigning websites for the college, we didn’t have a standard template. The previous CWS website was the first website to launch in our then-new PHP-based template that we created collaboratively. We used this template for a little more than a year until the website for the college became the first website we launched in the HannonHill Cascade CMS used by the university.
Today, I launched the website MarriageDoctors.com, a site for two clinical psychologists who specialize in marriage and family counseling.
The website MarriageDoctors.com launched today.
What I like most about this website project was that we were able to keep its message simple.
We kept the content simple on MarriageDoctors.comMarriageDoctors.com
I worked with clients John Vincent and Kelton Ro-Trock to create a unique logotype for their website, and a photo illustration of a local landmark that has a subtle message between its trunk and its branches. Look for the negative space.
I took a photo of a tree on S. Post Oak, and designed the photo illustration with Adobe Photoshop and Illustrator.
The logotype for MarriageDoctors.com was designed with Adobe Illustrator and I think it’s a neat and clean marketing approach for a group of independent practitioners.
The navigation menu utilizes an open source accordion-style jQuery javascript, initially created by Marco van Hylckama Vlieg which I customized for the Marriage Doctors.
I worked with the small staff of the Texas Music Festival to redesign this website and it launched in October 2009, a year before our college would launch its first website in the new HannonHill Cascade CMS purchased by the university.
The Texas Music Festival homepage.
It was designed to look very similar to websites that the University-level web team were creating in the CMS prior to the college’s immersion in the system.
It utilizes a template that our team in the CLASS Office of Educational Technology created to tide the college over until we could begin designing sites in the CMS.
One interesting aspect about the TMF website is that it has at least three specific audiences: First and foremost are the students, most of which will attend the orchestral summer camp and use the website to discover more information about it and meet the requirements for admission. Students who don’t wish to participate in the orchestra camp can participate in TMF Institutes that focus on four distinct areas of music instruction.
These two audiences are addressed through the gray navigation menu which I designed that is under the site’s main left navigation scheme.
The other major audience is the general public, namely those who attend the festival’s various concerts and events.
One of the most popular pages of the website is the season schedule page, which is updated frequently throughout the year as information becomes available.
The Texas Music Festival Season Schedule page.
Another important audience for the website is the media partners that help get the word out. The Texas Music Festival Press Release page.
Since the website launched, the TMF staff have reported that admission applications have significantly increased and that major festival events have sold out.
I believe this has a lot to do with the website, and also the efforts TMF staff members have invested in marketing and advertising the website, with the help of freelance marketing experts who are establishing a name for the festival in the local arts community.
Under intense pressure from somebody who shall remain nameless, the wedding website has been kicked into orbit for your viewing pleasure, complete with photographs taken by ace photographer Pin Lim during our engagement shoot in May.